by Warren Kornblum | Oct 16, 2026 | Media, Newsletter, Updates
Why do customers choose one brand over another? I’ve spent much of my career exploring this question, from leading global brands like Toys “R” Us to advising business leaders on building stronger customer connections. In this keynote, I challenge audiences to...
by Warren Kornblum | Oct 8, 2026 | Newsletter, Podcasts, Updates
I recently sat down with Lee Murray on the Exploring Growth podcast for a great conversation about something I’ve believed throughout my career: brand awareness means very little without trust. We talked about Share Of Heart™, lessons from my time as CMO of Toys...
by Warren Kornblum | Sep 23, 2026 | Newsletter, Podcasts, Updates
A GOOD CONVERSATION WITH AN OLD FRIEND on the Good Company Podcast. Michael Kassan and I have known each other for a long time, which made this conversation particularly enjoyable. We talked about loyal customers, Share Of Heart™, AI, and why the decisions companies...
by Warren Kornblum | Sep 15, 2026 | Interviews, Newsletter, Podcasts, Updates
Podcast Show Notes: Most businesses assume their biggest branding challenge is awareness. Warren Kornblum thinks that’s almost the wrong problem to solve. After a career spanning global brands including Toys R Us and Serta Simmons Bedding, Warren has spent...
by Warren Kornblum | Sep 10, 2026 | Articles, Newsletter, Updates
We tend to celebrate leaders who change things. New strategies. New ideas. New campaigns. New identities. After all, isn’t that what leaders are supposed to do? But over the years, I’ve watched companies walk away from enormously valuable ideas, assets,...
